Michigan State’s success means increase in merchandise sales
Saturday, September 20th, 2008With their in-state rivals down this season and a optimistic outlook, the Michigan State Spartans are enjoying more than just a solid 2-1 football record, they’re also enjoying increased media coverage as well as increased online ticket and merchandise sales. Said one worker for Big Ten Fans, a popular Big Ten sports fan site, “We have seen a major spike in traffic and sales for Michigan State apparel & merchandise in 2008, especially since the beginning of August. With the Wolverines in transition under a new coaching staff and offensive scheme, the Spartans seem poised to absorb the attention winning two of their first three games and playing a big game against Notre Dame this weekend. Tickets for that game were selling for as much as $375 and Michigan State tickets in general have been a hot commodity this season. Only time will tell if the Spartans can make a run at the Big Ten title, but one thing is certain, Spartan fans are enjoying these days.